Intersys Events: AI at the intersection of Marketing and Sales

How do you realistically use artificial intelligence where sales meets marketing, where most of what happens today happens?

Is your company taking full advantage of the potential of data and automation in sales and marketing processes? If not - it's time to change that!

Join us for a unique event to showcase the most interesting AI functionality in Microsoft Dynamics 365 Sales and Dynamics 365 Customer Insights. Learn how market leaders are using artificial intelligence to increase conversions, learn more about customers and build competitive advantage.

💡 What will you learn?

🔹 Dynamics 365 Sales - AI in the service of sales:

• Intelligent sales forecasting (predictive forecasting) - based on transaction history and customer behavior.
• AI-based sales assistant (Sales Copilot) - generates prompts, recommendations and summaries of customer conversations.
• Real-time analysis of customer sentiment - better understanding of emotions and needs.
• Automate follow-ups - the system itself reminds you of actions that increase the chances of closing a sale.

🔹 Dynamics 365 Customer Insights - tailor-made marketing:

• Advanced AI-based segmentation - reach the right people with the right message.
• Prediction of customer behavior (churn, CLV, purchase) - you will know in advance who is likely to leave or buy more.
• Create hyper-personalized campaigns - tailored to preferences, channels and contact time.
• Customer Journey Orchestration - automation of communication at each stage of the customer path.

🎯 Who is this event for?

• Sales and marketing directors
• Representatives of small, medium and large companies who want to learn about business applications and artificial intelligence from Microsoft
• Anyone who wants to make operations more efficient with AI and Microsoft Dynamics 365

📆 Don't miss out!

Learn real-life scenarios, case studies and see demos of functionality that is already changing the way sales and marketing teams work.

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📢 The event is free of charge!

📢 We will provide delicious refreshments and coffee

📢 Number of places limited, Organizer will confirm registration no later than one week before the meeting

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‍Previous speakers:

Adam Sobczyk - Chief Commercial Officer @Intersys

He has been involved in the new consumer and business technology industry for 10 years. An evangelist of good practices related to adoption when implementing business applications, he has experience in leading CRM, Marketing Automation and Business Intelligence projects. He has worked at Intersys for five years, responsible for strategy and its execution for the sales and marketing department.

Pawel Krulikowski - Head of Dynamics 365 CRM Department @Intersys

Paweł has been involved with Microsoft Dynamics since 2014. He has implemented CRM class systems in Poland and abroad (Austria, the Netherlands, the UK) for the media industry, e-sports or banking. In the projects he worked in the roles of Consultant, Analyst and Project Manager. He is an economist and political scientist by education. He loves direct contact with clients and new challenges.

Alicja Czerwińska - Dynamics CRM Consultant @Intersys

Alicja is a graduate of the Poznań University of Economics. Thanks to her work on the project of the largest industrial investment in Poland, she had the opportunity to work on the implementation of SAP SD and CRM modules. The implementation of these systems allowed her to gain experience in IT from both the technical and business side. Currently, for Alicja, communication between the client and the consultant is extremely important, as well as in-depth analysis of the CRM system for the client.

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Lukasz Bieganski - BDM & Cloud Presales @TD Synnex

He has been in the IT industry for more than 10 years, and with Microsoft solutions for more than 7. He started his career in telecommunications companies, including Polkomtel, NOKIA, HTC and HMD. He then worked with Microsoft Poland, where he supported the Retail, OEM and MMDS departments in various positions. Currently, he serves as a consultant for cloud solutions and takes care of clients on behalf of TD SYNNEX Poland. His role is to advise and maximize the use of Microsoft cloud solutions in the SaaS model.

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* By registering for the event, you agree to share your image for event promotion in social media and marketing articles. Seating is limited, Intersys reserves the right to confirm registrations to selected individuals. The event is not for companies in the Microsoft partner channel. Please register a maximum of 2 people from one company.

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