Quick Data Acquisition Forms in Microsoft Dynamics Customer Insights Journeys

Acquiring a contact, a quick form to collect information. Standard scenarios in which we want to complete our database with the necessary parts of it. With the help of quick forms, issued online, with which we can immediately acquire the necessary data.

Contact or quotation forms are a regular part of a company's marketing efforts. We need them to give the customer a proactive chance to fill in the data and provide us with information or interest in some specific product.

Preparing them often involves embedding such a form on a website, clicking out the appropriate interface and then integrating the same with our CRM or marketing systems. This process can be lengthy, time-consuming and daunting for users who need FAST forms.

With help comes the Real Time Marketing module in Microsoft Dynamics 365 Customer Insights Journeys tool. Within this module we can easily and quickly prepare for ourselves any form acquiring or updating customer data with reporting and conversion information of such form.

We can use this form for any purpose: updating RODO consents, completing contact information, acquiring new social media contacts, and so on and so forth. Business-wise, we are only limited by our imagination in this situation.

The most important thing, however, is that these forms can be created without much preparation by sales and marketing end-users, thus fulfilling current needs and without asking webmasters or web specialists to prepare such a tool for them.